Beetle Dune, inspired by the Baja, hits the UK in style

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Beetle Dune, inspired by the Baja, hits the UK in style

Volkswagen Beetle Dune

Ever since Volkswagen released the first ‘New Beetle’ in 2000, it has been playing with concepts for a model inspired by the chunky, off-roading Baja Bug. The result, the Beetle Dune, is coming to UK showrooms this year, mixing classic Beetle features with a rugged, head-turning new body. It’s available either as a fixed-top Coupé or drop-top Cabriolet in a choice of colours, including the distinctive new Sandstorm Yellow metallic option.

The exterior

The Beetle Dune is the definition of a statement. Fitted with a 10mm raised ride height, wider track, and formidable bumpers, the car is a tough and dynamic reworking of the familiar Beetle shape that commands serious road presence. “Dune” decals on the doors and 18-inch Mythos alloys, coupled with wheel-arch extensions, create a feeling of sportiness.

The interior

The bold, sporty style of the Dune carries over to the interior. Contrast stitching on the seats and leather steering wheel makes a bold statement, complemented by metallic wraparound inserts on the dashboard and the doors. It’s spacious, too, with a comfortable driving position and more than enough room for three passengers. The Dune’s 310 litres of boot space can take shopping or beach equipment with ease.


Whilst the Beetle Dune takes its style cues from off-roaders, it is engineered for fun everyday driving, with front-wheel drive, precise steering, and plenty of grip. The multi-layered hood cancels out the majority of disruptive wind noise.

The engine range begins with a turbo charged 1.2-litre petrol TSI engine that provides a perky 104bhp, allowing acceleration from 0-60mph in around 11 seconds. For more power, drivers can opt for the gutsy 2.0-litre TDI engine, which delivers 148bhp and returns up to 62.8 mpg (combined), making it efficient, too. Both engine choices have the option of a six-speed manual gearbox or an automatic DSG gearbox, seven-speed for the TSI and six-speed for the TDI.

Technology and safety

Because the Beetle Dune is based on the Design trim level of the existing Beetle, it includes an impressive array of technology as standard. The Composition Media system features a 6.5-inch touchscreen display, providing clear navigation, a DAB digital radio receiver, CD player, and SMS capabilities. Your music is optimised, too, by the eight speakers located throughout the cabin.

Safety is top priority in the Dune. The combination of an Anti-lock Braking system and Electronic Stability Control help to prevent accidents before they occur. Airbags throughout the vehicle and ISOFIX child-seat preparation work to protect all your passengers.

Don’t miss out on this bold new addition to the Beetle range. Contact Johnsons Volkswagen to find out more, or visit one of our five dealerships across Birmingham and the West Midlands.

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